Most everyone who has a TV has seen video showing grizzly bears fishing for salmon in the streams of Alaska and the wild.

You can be like a grizzly catching salmon with social media. I just witnessed one.

Bryan Bennett is a Regional Developer and franchise owner for DNA Services of America. As a client of mine, I have been pushing their firm to social media as part of extending their reach on the Internet.

Bryan is a hunter and has even hunted bears in Alaska but this past week, he began hunting even bigger trophy animals; customers, by extending his marketing reach with Twitter.

Bryan jumped right into the stream of Twitter and started fishing. He began  building his network of followers and people he follows . Thursday of this  past week he was Tweeting about the franchise opportunities at DNA Services of America. Right after he posted his tweet, a person who was following Bryan contacted him about franchise opportunities in southern California.

Fish on!

Thousands of years ago the grizzly bears learned that to catch the salmon, they had to get into the stream with the fish. It’s hard to catch a fish standing on the shoreline. Watch this grizzly bear standing in the stream catching the fish right out of mid air. Amazing, the fish had no chance.

Learn from the grizzly bear and Bryan, get into the streams of socail media and catch the fish.  Yes, you might get wet, yes it might be uncomfortalble at first, but that is where the fish are swimming now!

Connect with you later, it’s time for me to get wet myself.